Friday, April 24, 2015

What and When to Post to Social Media for Maximum Engagement

@PNJMedia What and When to Post to Social Media for Maximum Engagement 



What and when you post to social media can
have a big impact on views, shares, clicks, and revenue. A new study from
NewsCred offers insight into how exactly timing, topics and content type can
impact users' interactions with posts.

Friday, April 17, 2015

Marketers Say Local Media Still Rules

RT@PNJMedia Marketers Say Local Media Still Rules



Your clients might be interested in the
latest marketing tool, but when it comes to paying for advertising, a
significant percentage of these business owners want local media. That's the
consensus from the NAB conference as summarized by Diana Marszalek for
TVNewsCheck.

Wednesday, April 15, 2015

Monday, April 13, 2015

Over 40% of Marketers Use 3 Formats for Promotions

RT@PNJMedia Over 40% of Marketers Use 3 Formats for Promotions The
Direct Marketing Association (DMA), in its 2015 Response Rate Report, reveals 3
channels most used by US marketers.





Friday, April 10, 2015

Optimizing Mobile Experience Is Key To Growing Email Conversion Rates

RT@PNJMedia  Optimizing Mobile Experience Is Key To Growing Email Conversion Rates  Marketers
should continue focusing on mobile efforts, as consumers are increasingly using
mobile devices to open emails and make purchases.



Wednesday, April 1, 2015

Facebook and Twitter to Take 33.7% of Digital Display Ad Revenues by 2017

RT@PNJMedia  Facebook and Twitter to Take 33.7% of Digital Display Ad Revenues by 2017  If
you offer digital display services, prepare to compete with the likes of
Facebook and Twitter over the next few years. These two social network
juggernauts are increasing their share of the digital display ad market and
will account for 33.7% of the market by 2017.



Monday, March 30, 2015

Young adults feel most informed with traditional media

RT@PNJMedia Young adults feel most informed with traditional media  But despite the amount of information
online, many between the ages of 18 and 24 do not feel they are well-informed
on current issues, according to a recent
 study.